Driving Donations with CTAs (2025)
Website CTAs ("calls to action") are critical fundraising tools during NewsMatch (and for all of your digital fundraising!). In this session, learn strategies for design, copy, formatting, and on-site placement that will help your organization drive revenue during the campaign.
What we cover:
- What makes a strong donation CTA?
- Where should you put CTAs?
- When should you change them?
- Setting up a CTA in Newspack
🧠 Learn more: Check out our CTA Best Practices Guide
Related Resources:
- Guide: CTA Best Practices
- Webinar: Your Site CTAs Need Updating - Let's Fix Them
- Newspack Campaigns
- What Is a Call to Action + 31 Call to Action Examples
- 49 Call-to-Action Examples You Can't Help But Click
Prepared by News Revenue Hub for NewsMatch in August 2025.