Webinar: Making the Ask to Secure Local Matches (2025)
Making the ask to donors doesn’t have to be scary!
In this webinar, INN’s Stephanie Schenkel and a panel of INN members share strategies for making requests to donors as well as some tips for making the process easier.
What we covered:
- Holding donor-centric conversations
- Overcoming donor resistance
- Checklist for making the ask
- Real examples from newsrooms
Recorded Date:
September 26, 2025
Panelists:
Stephanie Schenkel, Network Philanthropy Director (INN)
Tami Jones, Director of Revenue and Operations (Mississippi Free Press)
Betsy Ladyzhets, Co-Founder (Sick Times)
Amanda Santana, Marketing and Development Director (Voice of OC)