How to Plan and Run an In-Person Fundraising Event (2025)

Planning an in-person or virtual fundraising event can be an effective way to engage donors during your campaign.

In this session, we share guidelines for planning and executing an event during your NewsMatch 2025 campaign, and provide examples of INN newsrooms who have successfully fundraised through these events.

What we cover:

• Best practices for in-person fundraising events
• Examples from peer newsrooms
• Helpful resources

Related Resources:

• Hub Workshop Inspires Newsroom Events: A Success Story
• Leveraging partnerships and sponsorships for journalism events - Better News
• Journalism Live: How News Events Foster Engagement and Expand Revenue  

Prepared by News Revenue Hub for NewsMatch in August 2025.