FAQs: New Member Bonus (2022)

What is the New Member Bonus?

New recurring monthly donations are eligible to be matched at their 12-month value up to $1,000 per donor. For example, a donor who begins a $10 monthly gift started in November or December will yield a match of $120 ($10 × 12 months).


What is considered a new recurring monthly donation?

Someone who is making a recurring monthly gift to your organization for the very first time. Existing donors who have made a one-time gift in the past, but start a new recurring donation during the campaign qualify for this bonus.



Will you match monthly recurring donations that began before November 1?

No. In these cases, we will only match this donor’s contributions that are made within the campaign period — most likely, their monthly donations charged in November and December.


If a new donor sets up a quarterly gift between 11/1-12/31, will NewsMatch match the annual value of their gift?

No. NewsMatch will only match new monthly recurring gifts.


Is the New Member Bonus in addition to the match cap payout?

No, the New Member Bonus is not in addition to the match cap, it is within it. When reporting donations to be matched (up to the $10k national match cap or your specific partner fund match cap), you can list new recurring donations at their annual value.



Which organizations are eligible for the New Member Bonus?

The new member bonus is only open to those newsrooms receiving national match funds or larger organizations receiving partner funds. 


Is the New Member Bonus awarded in addition to the match cap payout?

No, the New Member Bonus is not in addition to the match cap. When requesting donations to be matched (up to the $10k national match cap or your specific partner fund match cap), you can list new recurring donations at their annual value. For those members who have participated before, this bonus works the same as in prior years.


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