Campaign Visual Tracker & Meter
As you approach your campaign deadline, it may help to visualize how close you are to reaching your goal. We’ve created a campaign visual tracker template you can customize in Canva.
Download customizable Adobe Illustrator files
Tips for customization
- Add your logo
- Update total raised (first line) + meter placement
- Update goal (second line)
The meter also has a block that can be extended as your campaign progresses.
Related: Adding Urgency in Your CTAs During NewsMatch (2025)
In this session, learn how to use countdown clocks, thermometers, timers, and other strategic messaging that motivates readers to give.
Campaign Toolkit Resources
- Overview & Guide
- Roadmap and timeline (what to do when)
- Staff Campaigning Guide
- Design: Canva Guide + Templates
- Design: Illustrator files, NewsMatch logos + fonts
- Anatomy of a fundraising appeal
- Email appeals - English
- Email appeals - Spanish
- Social media copy and schedule - English
- Social media copy and schedule - Spanish
- Direct Mail Copy - English (*new for 2025*)
- Direct Mail Copy - Spanish (*new for 2025*)
- On-Air/Audio Copy - English (*new for 2025*)
- On-Air/Audio Copy - Spanish(*new for 2025*)
- All campaign toolkit assets