Schedule Office Hours

NewsMatch serves newsrooms with a range of experience with running fundraising campaigns. In order to support newsrooms of all sizes and capabilities, we are providing one-on-one sessions with people who could help you think through a  specific problem or case.

Keep in mind ...

More than 300 organizations are participating in NewsMatch 2022. To ensure we can serve as many organizations as possible, we ask that you follow the session rules below:

  • State the goal of your session as clearly as possible. If you need to provide documentation, screenshots, or other information in advance, please send us an email. We will use this information to prepare a thoughtful response.
  • Arrive on time. One-on-one sessions are only 25-minutes. We want to maximize the time we have together.
  • Cancel or reschedule at least 24 hours in advance. No-shows or last-minute cancellations cause available time with a specialist to go unfilled. Out of consideration for other organizations that need assistance, please cancel or reschedule 24-hours in advance to allow the slot to be booked by someone else. No-shows will not be allowed to book another session.
  • If it’s helpful to you, invite another team member to join! When booking, you will have the option to include additional people by listing their email addresses.

Run into any problems? Send an email to

General NewsMatch FAQ

I’m the program manager for NewsMatch. If you’re feeling overwhelmed about this year’s campaign and need help thinking through what to do next, book a time with me! I'm a cheerful checklist maker and enthusiastic program planner who can help you get your campaign in order.

Topics I cover:
  • Managing your campaign (what to do when)
  • Getting started
  • Program eligibility
  • General NewsMatch FAQs

Membership + Fundraising

I'm the Network Philanthropy Director at INN, supporting newsrooms by developing resources and offering one-on-one coaching to grow individual and institutional giving. 

Previously, I served as director of institutional advancement for the Connecticut Public Broadcasting Network, where I managed the development department, working to fund collaborative journalism initiatives, track impact and raise revenue. 

Topics I cover:

  • Donor prospecting and research
  • Donor profiling
  • Wealth screening
  • Grant writing and grant management resources
  • Assistance with individual giving and major gifts
  • Board development resources
  • Planned giving resources

I am Director of Consulting Services at News Revenue Hub, helping Hub members build and maintain audience strategies.

Topics I cover:

  • Executing your campaign
  • Activating and customizing the campaign toolkit
  • Campaign initiatives to try
  • Utilizing Mailchimp


I’m a technology consultant with INN providing technical and website support for INN Members. I've provided NewsMatch consulting services & technical assistance for the past several years, and I'm excited to be back this year to provide these services again. I’m happy to assist with anything website or tech-related as you gear up NewsMatch.

Topics I Cover:

  • General questions around donation page tools & online donations
  • How to set up and optimize your donation page & donation flow
  • Best practices for “Donate” buttons, calls to action on your website, etc. 
  • How to best utilize the NewsMatch assets for the upcoming campaign
  • Setting up or integrating donation platforms, payment processors, and mailing list technology on your website

Audience Development

I'm the Distribution and Audience Growth Manager at INN, helping members better understand their audiences and take their direct audience to the next level.

Prior to joining INN, I was project manager for the Metro Media Lab at the Medill School at Northwestern University, the largest university program in the country researching and developing strategies around news audiences. I was also director of the Local Media Association’s Solving for Chicago collaborative and reported on Chicago for 15 years as a contributor to Chicago Magazine, the Chicago Sun-Times, the Washington Post and other publications.

Topics I cover:

  • Crafting a winning audience strategy
  • Making sense of audience data
  • Understanding your audience and building your goals